About Tyana Woodard

Hi There! I'm Tyana Woodard, the marketing and administrative director of General Assembly Artist Management; a boutique management company based in Charleston, SC. Graduating from The College of Charleston with a B.A. in Arts Management, I began my career with General Assembly in 2018. My role has grown and evolved immensely, starting as an intern and working my way to director of marketing and administration. I handle everything from scheduling interviews and meetings to tour marketing to creating marketing plans for album releases. Although I have a lot on my plate, I enjoy the challenge and the spontaneity that each day brings. In 2020, I had the honor of being a part of the inaugural SITM Connect TogetHER Mentorship program. It was a wonderful experience and I am so grateful that it's connected me with the network of brilliant women that is SITM. I've learned so much in my five years working in the industry so far, even through the disruption of the pandemic. I am eager to continue growing and expanding my knowledge and expertise. As a women of color working in this world of entertainment, I wish to break barriers and have my seat at the table. This network that SITM has built is incredible and I am proud to be a part of it. I am always happy to connect and lift each other up. Let's get acquainted! Tyana Woodard General Assembly Artist Management tyana@general-assembly.co

Work experience

  • Artist Management
  • 2018-Present
  • Marketing & Administrative Director

Tyana's Skills

Business
  • Artist Manager
  • Artist Relations
  • Marketing
  • Project Manager
  • Public Relations

Tyana's Genres

  • No Genres Entered

Tyana's Experience

-Create and execute marketing plans for releases and announcements -Tour marketing management -Assist in communications with venues, promoters, press outlets -Assist in management of artists social media and public relations -Review contracts and agreements -Assist in day-to-day office tasks and projects -Maintain scheduling for office and artists