About Erika Lobo

As a Production Manager, I’ve been working for the major Brazilian label “Som Livre” in a project called “Viva Mais Musica” (Live More Music), leading great national artists to a special weekend in Resorts around Brazil for an intimate show. I manage the structural and technical area, hiring local companies (audio, light, LED, stage and scenery) to attend the technical needs of the artists besides managing the stage and the event’s schedule.

As a Road Manager, I travelled around Brasil with “Tihany Spectacular Circus”, “Circuito Banco do Brasil” (Music, Sports and Culture Festival), Puro Acaso (Samba band) and “Paul McCartney One on One Tour Brazil 2017”.
In Tihany, I was managing the logistics and also advancing the production, being responsible for preparing the next city to receive the circus – hiring hotels, security, internet for the ticket office, hiring local people to work and training them and also managing the dismantling and assembly of the circus.

As a Technical Producer, I managed an uncountable number of events, shows and exhibitions highlighting the most challenging experience being the Technical Script Coordinator of the Paralympic Closing Ceremony Rio 2016. I was responsible for putting together all the informations: music, lighting, video, firework, performances, in a Technical Script.

As a Artist Manager (for Puro Acaso samba band) I was responsible for choosing songs and scheduling the recordings, releasing songs in radio stations, scheduling photoshoots, supervising the website and social media, shooting music videos, touring with the band, etc.

And there is a curiosity about when I met Alicia Keys and Ann Mincieli: I am a part of Rock in Rio’s team, hired to work as Local Tour Manager for the artists parties. In 2017 I was responsible for AK’s technical crew. As she had rehearsals and a lot of demands with local artists, her Production Manager hired me to work with the crew for a few days, attending the PM, the TM and the Creative Director.
Alicia even learned some Portuguese and that was fire!
Getting to know AK and Ann inspired me so much to focus in working more with powerfull women.
That’s why I wanna join She Is The Music, to help raising women in the show business.

Erika's Skills

  • Co-Writer
  • Production Manager
  • Studio Manager
  • Top Line
  • Tour Manager

Erika's Genres

  • Electronic
  • Experimental
  • Funk
  • Latin
  • Pop
  • R&B
  • Soul
  • World